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Optimizing Content Web Pages for Greater Profits

Here's what I use on top traffic catalog referring pages and key landing pages. There is a careful balance between improving sales and messing up a good thing. Ask these questions before tuning high traffic pages if you want maximum profit:

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Planning for an Increase in Website Traffic

Many websites try to tell you how to increase your traffic, but very few show you how to plan for handling this increase. Unfortunately, you are just one good marketing campaign, inbound link, or media event away from a useless website that hungry visitors can't reach. Here's how to avoid being a victim to your own success.

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What Keywords Mean to Your Business Website

Keywords are the result of your website context and value, they aren't your website, but they do help you best represent your visitors. In a recent post, I showed you free keyword search tools. Now, How do you choose keywords?

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[Podcast] Technology is Great When it Works

How to prevent wreck and ruin of your business website, plus the one thing you cannot forget to do when recording audio for online marketing. A story about technology failure and how to prevent it.

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Minding Your Visitors Last Mile

No matter how powerful your server or the content on your pages, your users last mile means more than anything when it comes to their ability to access your business website. The truth is, even if your users have high speed Internet, it doesn't mean it works. So how do you make your site accessible.

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Can Your Website Handle Success?

Nothing is worse than a successful website failing to serve visitors by crashing every time it comes under load. Worse, you invest in traffic, then face the cost of emergency services when your site goes down in the middle of a marketing campaign. How can your business website better handle success?

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The Internet is Constantly Changing

Doesn't it seem like technology changes faster than any one person can master? How do you keep your website up to date with technology while still attracting customers? My answer will surprise you ...

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Low Cost Load Distribution for Static Content

Ever wanted a more reliable website, but couldn't afford upgrading your static servers? Here is a very simple approach for distributing server load across multiple data centers to provide greater business website availability. Notice, this is a low cost load distribution system, not load balancing.

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Technorati Keeps Its Front End Up

Technorati provides a good example of keeping most of your site up during an outage. Of course, by the time I started writing this article the whole site was having issues. But here's the lesson ...

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Most Important Thing About Your Website

It doesn't matter how well you write copy, the images you use, or how you capture leads if it takes forever to load your pages. The speed of your web server from the end-user last mile is more critical than anything else on your website.

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What Visitors Really Want

You'll be surprised by what your visitors really want, and if you do the proper research, you'll know. Discovering what website visitors want to read, learn about, or buy starts with these three things.

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Index Your Website Fast Launch Plan

As promised, here is a high level of what worked in the launch of Commercial Real Estate For Sale and Commercial Real Estate Job Search. Happy 4th of July!

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Your Web Site Listed in Google, In Less than 24 Hours

A commercial real estate client of Hitt Publishing Direct goes from concept to listed in Google in less than 24 hours. How can you do the same with your business-to-business web site? It's simple when you know how.

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Why an Industrial Website?

Many industrial and business-to-business providers ask the question, "Why do I need an Industrial website and what's the difference?" This is a critical question to ask yourself if you want website profits.

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Best Web Site Design Tools

What's the best product about developing a website? Adobe Creative Suite? Dreamweaver? Nvu?

I know it's fun to think about all the neat tools available for building your website, but what's really important to your business.

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Managing Multiple Websites for a Single Purpose

Your prospective customers want content, authority, and focused web sites that help them solve specific problems. This often means you might need more than one website.

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About Website Design

This page contains an archive of all entries posted to B2B Website Profits in the Website Design category. They are listed from oldest to newest.

Business Hosting is the previous category.

Many more can be found on the main index page or by looking through the archives.

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